A/V & Photo Case Study

Case Study: How To Make Blueberry Muffins Video

Course: HMGT1470 Intro to Professional Food Preparation
Professor: Jodi Duryea Instructional Consultant: 
Classification: Video Shoot & Post-Production

Instructor Jodi Duryea completed the CLEAR Video Produciton Request Form for a series of instructional cooking videos that she wanted to produce for her course. Vishal Malhotra from CLEAR received the request and scheduled a meeting with Jodi to gather additional information and requirements for the videos.

At the initial production meeting, Jodi detailed a list of videos she wanted to produce. Since this was going to be a series of projects produced over a longer time frame, they broke the task into groups of 4 videos at a time and agreed on a basic production turnaround time of 2 weeks between shoots. Vishal requested all the recipes used for the cooking videos from Jodi in advance for use in the motion titles for video post-production.

Recipe provided by instructor

On the day scheduled for the shoot, Vishal and his video crew arrive at the UNT kitchens to set up, and the shoot proceeds as planned. Jodi is well prepared with her own script, and the shoot proceeds smoothly with four videos shot over the course of 4 hours.

At the shoot

Two weeks after the shoot, CLEAR production services have finished editing the video and adding motion graphics and titles. They present the edited videos to the instructor for review. In this case, three out of four videos were good, but the instructor discovered an error in the script of one. This video must be re-shot during the next video shoot which extends the project time-line.

Muffins on set

After the videos are approved, they're ready for Jodi's HMGT 1470 course!

The finished video